OSMANTO BAKERY

OSMANTO BAKERY

OSMANTO BAKERY

Osmanto Bakery is a homegrown brand born out of a long-held dream: to share homemade, small-batch pastries with a wider audience. Starting with a signature mochi cookie and expanding into soft buns and treats, the brand needed an identity that felt personal yet polished — ready for both Instagram and Uber Eats. We worked closely with the founder to build a brand identity from scratch — including the logo, visual direction, packaging labels, and food styling. Every detail was considered, from the paper texture of the labels to the soft shadows in photography — bringing a warm, modern, and slightly whimsical identity to life.

Year

2022

Year

2022

Year

2022

Client

osmanto bakery

Client

osmanto bakery

Client

osmanto bakery

Category

Brand Identity Packaging Design Photography

Category

Brand Identity Packaging Design Photography

Category

Brand Identity Packaging Design Photography

Rooted in nostalgia and handmade warmth, Osmanto Bakery draws inspiration from the founder’s childhood memories of home baking, reimagined for today’s busy, digital lifestyle. The creative direction aimed to capture the delicate balance of comfort and freshness — infusing soft, natural tones and tactile textures that reflect the artisanal nature of the products.

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Monday, 7/21/2025

SHU STUDIO

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Let's discuss how we can make your brand better!

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©2025 SHU STUDIO

Monday, 7/21/2025

SHU STUDIO

Close-up portrait of a person
Close-up portrait of a person

Let's discuss how we can make your brand better!

Follow us on

or get in touch on

©2025 SHU STUDIO

Monday, 7/21/2025

SHU STUDIO